BWell

BWell serves as the Employee Wellness Department at Baldwin Wallace University, dedicated to communicating with all faculty and staff within the community to promote well-being and inclusion. This role involves developing fliers, digital displays, presentations, weekly wellness emails, and overseeing the wellness program for faculty and staff well-being. The responsibilities include designing digital content and print media; assisting with the wellness website and event planning; developing and evaluating campus-wide wellness challenges; conducting satisfaction surveys and making recommendations; managing and organizing time for the planning, implementation, and evaluation of Employee Wellness programming.

Existing content, including the website, the new employee welcome presentation, and weekly wellness emails, are redeveloped to enhance functionality, generate more traffic and clicks, and share content innovatively, such as videos and digital displays. All content adheres to BWell’s brand kit, which features welcoming shades of yellows, browns, and blues, with the Lato typeface using Canva, Adobe Illustrator, and Adobe InDesign.